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The Problem

If the business stops when you leave, you don't own a business.

You own a job with employees. That is how most Indian SMEs were built. It is also why they are so difficult to transfer.

A working factory floor, machines and aisles built over years
The company is often stronger than the system around it. The system is still one person.

The founder is the system

Relationships, sales, approvals, financial decisions, suppliers, customers and institutional knowledge all sit with one person. Family-owned manufacturing, food processing, pharma ancillaries, logistics and niche B2B firms are especially prone to this.

The founder is still central to daily operations. Children may not want to take over. There is no formal succession plan. Identity is intertwined with the company. The business may be profitable and still nearly impossible to hand over.

You do not necessarily want to sell. You may simply want to know what the business is worth, and what your options are.

A necessary distinction

Shares can be inherited.
A business has to be succeeded.

OwnershipManagement
Who owns it?Who runs it?
Legal transferOperational transfer
Relatively simpleMuch harder
Estate planningLeadership planning

Appropriate works on the gap between the two.

Inheritance is about ownership. Succession is about the ability to run the business. We solve the second problem.

The Founder Test

Could your business run without you for 30 days?

Answer privately. Eight questions. No score sent anywhere. This is a first look at dependence, not a valuation.

Founder dependency visualization30DAYS

Question 1 of 8

Who approves payments?

If the honest answer is “mostly me”, choose I do.

Measure the dependence before you decide the destination.

The Succession Diagnostic is where the private work begins.

Take the Diagnostic